Sustainability is a word that gets tossed around a lot and it may sound like a trendy idea. Traditional Hawaiian cultural practices and ways of thinking are the original protocol of ‘sustainability’. Traditional Hawaiian culture observed and understood nature as an entire network of living things. For instance, within the boundaries of an ahupuaʻa were the resources that could support and sustain human life.
An ahuapua`a, was a land division that extended from the mountains to the sea. Natural resources were maintained; care of a particular species for consumption or use, meant consideration was given to the entire system that supported those species and their habitats.
A more modern snapshot of sustainability includes economic growth while responsibly preserving natural resources. Thus sustainable development links economic prosperity with environmental stewardship, social equity, and economic diversity.
Our localized economy can be improved by supporting our local farming community. We MUST:
- Create food hubs for local produce and dairy goods at major population zones
- Support local food hubs by creating a farmer’s network for online order and delivery system
- Check out Maui’s Food Hub: https://mauifoodhubs.localfoodmarketplace.com/
If we were to utilize marketing effectively to promote local farmer food hubs, we could change the way we shop and feed our families. This WOULD:
- Decrease reliance on tourism by assisting to diversify our economy.
- Increase custodial land use
- Increase employment opportunities in farming, delivery, distribution, marketing and environmental management
- Decrease non-recyclable plastics from Big Box Stores in our landfill
- Keep money on Kauai by circulating the dollar
- Support a circular economy rather than a linear one